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Be You

Social media has changed how we interact with the world, but more so, how we percieve ourselves. Be You is an attempt to remind us of our uniqueness in an environment of constant comparison causing various mental health issues.


Typography, Print





Be you mockups copy.jpg
Be you_website_text.png

The idea of this project originated from a feeling of dejection risen from watching the seemingly fabulous lives of people on social media and comparing a regular, rather passive life with them. 

Reminding ourselves that the person on the other side of the screen might feel the same feelings puts things into perspective.

Everyone is on a unique journey, and just like fingerprints, no two people can have identical lives.

I want what they have, they might want what I have.
I cannot become them, and they cannot become me.
There's power in me, there's power in them.
Life need not be a competition.
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